"This clever entrepreneur sliced out the genius zone of her corporate job to create her innovative business.
Nina Witenden's story is inspiring.
Nina's business helps time-poor managers boost their team's engagement and performance by outsourcing a piece of their role - career development planning.
Peers were telling Nina that development planning was her genius zone and that she should use her skill and passion to start a business and broaden her impact to help even more people.
Nina's now tapping into the trend for organisations to maximise outsourcing and invest in a smaller group of "on-balance-sheet" talent.
After validating her idea through market testing, she's now she's launched her business 'A Perfect Plan'.